The Auditorium, Poplar Avenue and Front street

THE AUDITORIUM, Poplar Avenue and Front Street, Mem- phis, Tennessee. Built in 1924 for $2-million, the audi- torium occupies an entire city block and has a seating capacity of 12,000. Large public events are held here including opera, stage shows, the circus, plays, wrestling and boxing. Ektachrome photograph by Jack M. Fletcher Pub. by Memphis Tobacco Company, Memphis, Tenn. 61750 Distan Genuine Natural Color. Made by Dexter Press, Inc., West Nyack, N. Y. 50¢ K