Front:
IN TUME
***
REPSTHE TASTE
00
WRIGLEY'S
SPEARMINT
STEADIES THE NERVES
AC
YE
SUNKAST
AAAACE
Back:
6 A-H 442
WRIGLEY SIGN, TIMES SQUARE, NEW YORK
The Wrigley's Spearmint Gum electric spectacular
sign, largest of its kind in the world, extends a full
block from 44th to 45th Street on the east side of
Broadway, towers ten stories high, and represents a
million dollar investment. The electrical current re-
quired for this colossal animated display would serve
a city of ten thousand. It contains 1,084 feet of neon
tubing, almost 70 miles of insulated wire and 29,508
lamp receptacles.
B-2
300