Front:
W. L. PATIL PIONEER GROWER.
(5)
WL.PAUL.
COACHELLA.CALIF.
THIS BOX OF DATES WAS ENJOYED BY PRESIDENT COOLIDGE.
Back:
PUB. BY B. R. MONTGOMERY, RIVERSIDE, CALIF.
Began a study of the Date Industry in 1897, after reading an
article stating that quite often in the Old World two or more
families owned an interest in one Date Palm. Bought the land
here in 1902. Moved to the Desert in 1909. Drilled well for
artesian water in 1910 and graded down the sand dunes. This
done, but no Dat: Palms were available to plant this side of the
Great Sahara Desert, North Africa. Lack of funds prohibited
private importation. Organized Coachella Valley Date Growers
Association in 1913, with $7.00 to start operation. Imported
about 13.000 palms in 1913-14-15, carrying some 300 miles on
camel's back before other transportation was available. Thus.
started the commercial end of the Date Industry. Now shipping
dates to thousands of people in the United States who desire the
most wholesome sweet known to medical science and the highest
food value known to food chemists.
W. L. PAUL, Coachella, Cal.
BE
CALEN
124940-
0030 со
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