Front:
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REPSTHE TASTE INTUNE
WRIGLEY'S
SPEARMINT
STEADIES THE NERVES
ISUNKIST
WAerds &t
00
ELESSTATE
PALACE
MAYFAIR.
Back:
6A-H442
WRIGLEY SIGN, TIMES SQUARE, NEW YORK
• The Wrigley's Spearmint Gum electric spectacular
sign, largest of its kind in the world, extends a full
block from 44th to 45th Street on the east side of
Broadway, towers ten stories high, and represents a
million dollar investment. The electrical current re-
quired for this colossal animated display would serve
a city of ten thousand. It contains 1,084 feet of neon
tubing, almost 70 miles of insulated wire and 29,508
lamp receptacles.
B-2
RECO Color Hoods are used to produce the beautiful cool blues and greens in the new Wrigley electric
spectacular sign on Broadway. They are used in hundreds of other electric signs in all parts of the
world ... also for marquise, show windows, footlights, interior decorations, warning lights, signals and
wherever it is desired to secure permanent brilliant color lighting effects. Send for bulletin.
TO
2650 W. Congress RENOERS
Chicago, III.
Eastern Sales Office: 256 . 31st St., N. Y. C.
REYNOLDS ELE
Reco
904