Front:
MOSCONE CENTER
MOSSONE CENTER
4444
Moscone Center
Back:
S-9
the Continental card
TM
Smith Novelty Co., 460 - 9th St., San Francisco, Calif. 94103
MOSCONE CENTER, the newest San Francisco
landmark. Eight pairs of lofty, graceful white arches
support the roof of this, the world's largest under-
ground room without columns. Named and dedicat-
ed for deceased Mayor George Moscone, this con-
vention center will live up to San Francisco's re-
putation as “The City That Knows How.”
B12100-Color Photos: McKinney
© Mike Roberts Color Productions
Oakland, CA 94623
Tм