Front:
COPYRIGHT 1909
BY THE ROTOGRAPHICS.
6.4.
CRE
IT HOLDS THE ATTENTION.
Of every careful and conservative manufacturer who prides his
car on being as reliable and dependable as possible to have it.
He always pins his faith to
Packard Enameled Ignition Cable
The Packard Electric Co., Warren, Ohio.
over
Back:
BELATED
CABLE ECONOMY
سیلا
1.
Our January visitor was unavoidably detained. She will be
on time hereafter.
JOBBERS
The amount of emphasis sometimes put upon the slight dif-
ferences existing in the price of Ignition Cable is most surprising.
True it is, that a proverbial song will purchase many different
brands of cable now flooding the market, and these are readily
adopted by some buyers who ACTUALLY PRIDE them-
selves on their CONSERVATISM. This is accounted for, no
doubt, by the fact that WHEN NEW these cables give satis-
faction. It is the latter part of the first season or the early part of
the next that adds another interesting chapter to this story! "Pro-
tective coverings," (which by the way are imitations of ours)
are usually filled with some asphaltum compound which is
soluble in oil, or with shellac and other substances which dry
out and crack. In some instances no filling is attempted. In any
of the above cases the "protective coverings
are WORSE
THAN USELESS for they virtually become reservoirs hold-
ding the oil and grease CONSTANTLY in contact with the
rubber- absolutely the WORST condition imaginable, since
oil and extreme heat QUICKLY DESTROY the insulating
properties of rubber.
Please remember Packard Cable is the best and most fav-
orably known Ignition Cable on the market. A live public de-
mand for it EXISTS, and the jobber who doesn't
carry it in
stock IS BOUND to lose some trade. Keep in mind that
EVERY AUTOMOBILE, MOTOR-BOAT and EN-
GINE MANUFACTURER, DEALER, GARAGE and
REPAIR STATION in AMERICA receives our monthly
visitors. Get next to our contract proposition.